Provisual Studio — hospitality & resorts

Sell the stay before the scaffolding comes down.

Films and stills for hotels, resorts and operators — pre-opening campaigns, flag pitches and renovation sign-offs, built from the drawings.

Send us a property
The stakes

Nobody books a floor plan. They book the first morning on that terrace.

The properties
All-day dining
All-day dining
Resort pool
Resort pool
Rooftop bar
Rooftop bar
Arrival lobby
Arrival lobby
Signature suite
Signature suite
Spa passage
Spa passage
Destination restaurant
Destination restaurant
Executive club
Executive club
Every technology, one studio
The property picks the tool — not the other way around.
The property, built true
01 · Custom 3D

The property, built true

Arrival to rooftop modeled from the architect’s package — your standards, not a stock lobby.

One suite, three personalities
02 · Brand directions

One suite, three personalities

The same key room in competing directions — brand standards tested on screen before the mock-up room is built.

Seasons and daylight on demand
03 · AI atmospheres

Seasons and daylight on demand

High season, golden hour, a terrace that just filled up — the property at its best moment, whenever the campaign needs it.

The walk-through, shot like cinema
04 · Film & motion

The walk-through, shot like cinema

Arrival, corridor, reveal — the sequence a guest remembers, filmed before the doors exist.

The math

The old way

  • Marketing waits for the photographer, who waits for the furniture
  • Bookings open with a hard-hat tour and a promise
  • Stock photography standing in for the brand
  • The flag pitch runs on plans and spreadsheets
  • One photoshoot per venue, per season, per change
  • The reveal is opening day — with everything that can go wrong

Our way

  • The campaign set exists a year before opening
  • The booking engine sells the stay, not the construction site
  • Every visual is your property, your standards, your light
  • Investors see the asset, not the appendix
  • Seasons, daylight and venues on demand — one build, every campaign
  • Opening day confirms what the images promised
In motion
BOTANIC
BOTANICInterior filmClient workplayer not loading? watch here →
How it works
01

Send the property

Drawings, brand book, operator standards. The concept deck works too.

02

The look, locked

Key views calibrated to your standards and approved before the full set.

03

The set + the film

Every venue in one coherent language — stills for the engine, film for the campaign.

04

Delivery

Hi-res, cutdowns and formats per channel. Seasons and new edits on demand after.

Straight answers
We open in 18 months — when should visuals happen?

Earlier than you think. The set is built from drawings, so the earlier it exists, the longer it sells — pre-opening campaigns usually start the moment the design is locked.

Can you match our brand standards?

That’s the job — brand books, FF&E schedules and finish samples are our inputs. The image passes the same review your mock-up room does.

Owners and operators — who do you work with?

Both, often on the same property. Owners need the investor story; operators need the guest story. Same build, two edits.

What do you need from us?

The architect’s package, interior drawings or even the concept deck. We’ve started from less.

Renovations too?

Yes — before/after sets that get sign-off while the property keeps operating.

Who owns the images?

You do — full usage rights on delivery.

Why Provisual
We’ve spent 25 years inside hotels that didn’t exist yet.
01

Pre-opening is our home turf

Selling something before it exists is the studio’s entire trade — 2,500+ projects of it since 2001. A hotel that opens next year is just the prettiest version of the problem.

02

Standards survive the render

Brand books, FF&E schedules, mock-up room tolerances — our inputs, not our obstacles. The image passes the same review the property will, because it’s built from the same documents.

03

One build, every campaign

The property gets built once and shot forever — seasons, venues, rate-card moments. The photographer needs the hotel finished. We don’t.

Est. 2001
twenty-five years in
2,500+
projects delivered
18,000+
images produced
0
missed deadlines
12
countries
<4h
response time

Provisual Operating System

Most studios rent this.We built ours.

See the whole system →

The industry standard

A drive for the files. A mail thread for the notes. A spreadsheet for the dates. A quoting tool that knows nothing about production. Four generic apps, each good at one thing, none of them aware the others exist.

So somebody copies between them by hand, all day. That is where a brief gets lost, where a note never reaches the artist, and where a change nobody agreed to shows up on the invoice. It is almost never the rendering.

What we built instead

We took what works from each and built one system where the parts are wired together. Your approved quote becomes the production plan. The plan opens your room. Your mark on a render becomes the artist’s task. The delivery closes the invoice.

Nothing is copied from one place to another, because there is no other place. That is the advantage: not a nicer render, a job that cannot quietly fall through the gap between two apps.

01Quoteapproved by you
02Production planevery piece, dated
03Your roomopens on its own
04Your markbecomes the task
05Deliverycloses the invoice

PRODUCTION · ADAMANT TOWER11 / 11

InputKOBLR1R2R3FIN
EXT-STILL-01-plaza (Plaza level)
Your OK
EXT-STILL-02-podium (Podium, dusk)
Your OK
EXT-STILL-03-skyline (Skyline, north)
Delivered
INT-STILL-04-lobby (Lobby)
R1 · due 04.09
INT-STILL-05-sky-lounge (Sky lounge)
R1 · due 04.09
INT-STILL-06-unit-a (Model unit A)
Blockout
ANIM-07-approach (Approach, 20s)
Blockout
EXT-STILL-08-aerial (Aerial, north-east)
Your OK
INT-STILL-09-fitness (Fitness)
R1 · due 04.09
INT-STILL-10-pool-deck (Pool deck)
Blockout
ANIM-11-lobby-walk (Lobby walk, 15s)
Blockout

REVIEW · R2 COLOR · V14 marks

1
2
3
4
1Cladding on the left bay reads too warm.answered
2This tree is taller than the canopy spec.answered
3Thin out the planting on the right.answered
4Water is too still. Needs movement.answered

STUDIO STATEupdated daily

Active projects
27
at least one piece in production
90d+23%20–28
On the bench now
14
of 36 on the active roster
90d-22%7–18
Pieces this month
67
+34 vs last month
90d+86%36–67
Quote pipeline · draft → sent → won6 · 31
DRAFT1
SENT6
WON31
Active projects · days running27 · 5 > 90d
P2489182d
P2497173d
P2512154d
P2528118d
P253691d
P254384d
P255163d
P256055d
P256442d
P257115d

CLIENT ROOM · NORTHBANKyour login

P2543 · in progress

Adamant Tower

Contracted scope

Exteriors, lobby and amenities · 11 pieces

PV-Q-2026-0117 · approved 12.05.26

ER

Your contact at Provisual

Elena Ruiz · project manager

11pieces
3delivered
2waiting for your OK
04.09next delivery

Project account

QuotedPV-Q-2026-0117
Invoiced50%
Paid50%
Open balance50%

Recent activity

Sky lounge moved to R1 colour22.08
Lobby moved to R1 colour22.08
Skyline delivered · 5K master19.08
Podium passed to your review18.08
Cameras locked · blockout signed off11.08

01

Every piece, every stage, dated

A project is not one deliverable: it is forty moving parts. Each one carries its stage, its due date and the person holding it. Cameras and architecture lock at blockout, so from there on a change is agreed and priced before it is done, never discovered on the invoice.

02

Your notes land on the image

You draw straight on the render. The mark stays anchored to that frame and our answer stays attached to the mark, so nobody is hunting for the third one from the left in the email from Tuesday. Every round is versioned: what you asked, what changed and who signed off are still there six months later.

03

The studio measures itself

Every stage change, every handoff and every approval writes a line. Not for a report: so the answer to where your project stands takes four seconds instead of four emails. It is what turns twenty-five years without a missed deadline from a claim into something we can show you.

04

You get a key, not a status call

Your own room in our system: what you contracted, who your project manager is, what stage every piece is at, what has been invoiced and what is still open. The same numbers we run the studio on are the ones you see, from the day we start.

2,741
events on the record
821
in the last 30 days
38
AI agents on the roster
51
processes running alone
0
missed deadlines in 25 years

Open the bookings before the doors.

Tell us what you’re building. We’ll tell you how we’d sell it — and reply within four working hours.

info@provisualstudio.com